'The Human Aspects of Project Management and its Influence on Project Essay

'The Human Aspects of Project Management and its Influence on Project Performance' - Essay Example A task can best be comprehended as a one time embraced or try because of a need. Be that as it may, albeit a venture starts as a reaction to a need, the way where it advances isn't constantly trained, because of its human components that leave scope for blunders to happen (Heerkens, 2003). As per LaBrosse (2007), ventures are transient endeavors that are attempted so as to meet the vital destinations of the association. In any case, in dealing with an undertaking successfully, human components are the most various and complex components that must be overseen. There are different human interfaces that may frame some portion of a venture, for example, the task administrator, venture colleagues and partners. (Rao, No date). An undertaking group may include individuals drawn from different cross segments of society, having a place with various ethnic gatherings and with various personalities and ability levels. The troubles in fruitful usage of an undertaking might be expanded when these diverse human components can't facilitate together viably, which thusly can affect adversely upon the advancement of the project.(Rao, no date). Heerkens(2003) has set out four different ways to gauge the level of accomplishment in executing an undertaking (a) meeting venture focuses as far as cost, quality and usefulness (b) venture effectiveness or how well the task was overseen (c) client utility or the degree to which the task tended to the need that offered ascend to the venture and (d) regardless of whether there was improvement in the association because of the undertaking? He brings up that in these four viewpoints, the human components sway essentially on how much the venture is fruitful. For example, the accomplishment of the task targets will rely on how well the undertaking director executed what was normal. LaBrosse (2007) calls attention to human components can affect upon the speed of fulfillment of the

Declining Fish Stock Essay Example for Free

Declining Fish Stock Essay The Problem: Seeing the video on Declining Fish Stock VLR, uncover the difficulties among anglers and ecological concerns. This video shows how angling armadas have drained the seas of practically 90% of its large fish; consequently, asserting the sea isn't as flexible as it once seemed to be. Most of the biggest fish have just been pulled from the seas, leaving just 10% of its outstanding fish for Commercial anglers to get by. Most angling armadas today are a few times bigger than they should be to get huge fish and other fish. As a result of business angling many fish can't replicate sufficiently quick to keep up their species. A sensible and practical arrangement should be executed to turn away these fish from totally vanishing from the seas. The arrangement should be an organization between anglers, networks, governments, and earthy people. Overfishing has impressively depleted certain species in the sea and they are presently wiped out. To figure we can keep on chasing fish, with no significant guidelines or cutoff points to take care of billions of individuals is extraordinary. Since biodiversity do keep on declining, the sea-going environmental factors won't have the option to keep up our human utilization for fish. This circumstance can in any case be reversible by cooperating with some fundamental standard procedures. Due to the ebb and flow conditions and the greatness of the issue, recharging the sea may take 10 years or maybe even a very long time to reestablish. Regardless of everything there is a way we can have a solid and gainful seas once more. Be that as it may, we do need to act now before the large fish are excessively far drained to make a rebound. Activity Plan: for earthy people Forristall (2008) an investigation composed by researchers from the University of California at Santa Barbara and the University of Hawaii and distributed in the diary Science a month ago shows â€Å"catch share the board systems† can invert declining fish stocks. Catch share the executives frameworks permit anglers to claim portions of the all out admissible catch so they have a direct money related stake in the fishery. The offers can be sold and purchased among anglers, and as the fishery recuperates, shares develop in esteem. Request of Action As a network it is basic to remain educated. Information is amazing and through instruction we discover that overfishing can't proceed. â€Å" Fish represent roughly one fifth of all creature protein in the human eating routine, and around one billion individuals depend on fish as their essential protein source†(2005). A worldwide issue is a network issue, and it is significant for individuals to acknowledge as they devour these species and they are being drained. There are a few things that should be possible to alarm the general population: Study diaries, for example, the Good Fish guides for more data; spread the news by addressing companions and clarify why eating certain fish is anything but a smart thought; talk about the overfishing issue and propose an amount for anglers; don't spare a moment to tell chose authorities that there is a worry; and be persuaded enough to compose a letter to the editorial manager of nearby papers so as to get a wide crowd of concerned individuals. A delineation of another approach to carry on the flexibly of fish for human satisfaction is Aquaculture or fish ranches. These homesteads help in creating offspring’s for the exhausted fish before they become wiped out. Since the cultivating of sea, freshwater plants, and animals for human utilization produces squanders that dirties marine life and damage the sea water the homesteads would to best away from the coastline. Aquaculture or fish ranches grant the solicitation for certain fish to be accessible while permitting the indistinguishable fish to recharge in the sea. Hopefully we will change our idea design on angling and contrast fish cultivating and decreased ocean angling portions and detached sea-going life zones on the grounds that the majority of our seas are not secured. Actually, through aquaculture we could recharge the seas. Activity Steps: Identify and research the consequences of overfishing. Check diaries and diverse Web destinations. Report all data on Aquaculture. In the following 1-3 months build up an introduction of why overfishing is so significant and the program that will be should have been set up. Inside four months there will be a calendar for an appearance with one of the pioneers in the network. Network mindfulness is fundamental to persuade government why a program would be expected to recharge the fish. Overfishing is a subject that is archived by business angler, researchers, tree huggers, and governments. Overall we as a whole need to support fish species at viable levels. Having the option to go to a concurrence with a sensible and feasible arrangement is basic to maintain a strategic distance from further devastation to the sea or its living animals. This arrangement presents arrangements that advantage the declining fish stock, business angler, the network, and hippie, and won't be a huge hit to the fishermen’s salary, or government asset.

Abstract Research Paper - What To Look For

Abstract Research Paper - What To Look ForWhen you are researching abstract research papers, you will find that there are a few different areas in which you may want to look. It is not all that uncommon for abstracts to include topics such as government ethics and how you think that this sort of research can benefit both the government and the private sector. The government and the private sector are two areas that have found many benefits from this type of research.There are some papers that look at the potential for companies to use this type of research in order to reduce waste and improve the quality of their products. This abstract is a good idea because it helps them to understand what specific things they need to do in order to cut down on waste.One thing that you may want to look at is the educational and public relations aspect of this abstract research paper. This article tells them exactly what you need to know about the topic that you are researching. The important points will be able to help people understand your thoughts on this topic and make sure that you are presenting them correctly.Another area that you may want to look at when researching an abstract research paper is their organization. You will want to make sure that they are a reputable organization, because they can have a major impact on how the future of your business is going to look. They may even be able to impact how much money that you get from the government.The abstract research paper can be a great way to get a very detailed perspective on the subject of your research. You will be able to get a glimpse into how things work on a higher level, and you may even be able to get a feel for the results that you may get from doing the research yourself.An abstract research paper can provide the research for a lot of different things. It can be used by a company that is going to be looking to improve the design of its products, but it can also be used to give people an understanding of how things are done in this area.So when you are researching an abstract research paper, you will find that it is a good idea to take a look at the areas that you might want to look at. You will also find that you may have some type of interest that will allow you to really excel at your abstract research paper.

The Government of Canada and Multiculturalism Essay examples

â€Å"Multiculturalism† entered public speech in the late 1960s and early 1970s in Canada that focused on unique cultural diversity, nationalities, and ethnicity across the nation. Multiculturalism and Immigration are important factors in the development of Canada to attain a strong multicultural example of economic stability, social and political growth which leads to the emergence of Canada’s identity and culture. The artefact design indicates the deep understanding of Canadian Multiculturalism which helps to shape the nation. Many immigrants from different countries around the world bring their values, traditions, religious and cultural beliefs, clothes, food, entertainment and their knowledge. Multiculturalism benefits Canada’s society and†¦show more content†¦During the 1950s, the federal government made the decision that cultural diversity is essential to the success of Canadian society. Also based on Multiculturalism was the introduction of the Immigration Act of 1976, which brought about huge significant changes to the immigration policy and how it would operate in Canada. The Act called for consultation with provinces on the planning and management of immigration and allowed for refugees to be considered a distinct group to be selected and admitted from immigrants (Citizenship Immigration Canada). All Canadians are equal before the law and have equality opportunity reg ardless their origins. â€Å"Canada’s laws and policies recognize Canada’s diversity by race, cultural heritage, ethnicity, religion, ancestry and place of origin and guarantees to all men and women complete freedom of conscience, of thought, belief, opinion expression, association and peaceful assembly. All of these rights, our freedom and our dignity, are guaranteed through our Canadian citizenship, our Canadian Constitution, and our Charter of Rights and Freedoms†. In 1977, in the province of Quebec, French was declared, by the Federal government, followed by English to be used in all their official language provincial government, businesses, schools, hospitals, courts, restaurants, and other public places. The majority of Quebec’sShow MoreRelatedWhat Canada s Government Should Not Be Tolerated Under Multiculturalism1698 Words   |  7 Pageshave become increasingly more diverse. As a result, governments have begun introducing multicultural policie s which protect and accommodate the practices and beliefs of various minority groups. Granted that multiculturalism has enriched modern societies with creativity, innovation, and economic prosperity, problems have arisen. One of the significant challenges faces these societies is what should or should not be tolerated under multiculturalism. This question has resulted in conflicts between groupsRead MoreCanada Is A Multiculturalism Country1070 Words   |  5 PagesWe always say Canada is a multiculturalism country. However, what is multiculturalism? A country that is full of people with different cultural backgrounds and different races living together in peace. Canada is a multicultural society, so an increasing number of immigrants came to Canada, mostly from African, Asian, and Caribbean countries. But in Canadian history of multiculturalism has started with xenophobic approach to immigrants. In the beginning of 20th century, immigrants could not be recognizedRead MoreCanadas Mu lticultural Dynamic1357 Words   |  6 Pagesinto Canadian society ever since the government began to acknowledge diversity within the country. This paper will argue that multiculturalism represents a qualitatively better approach to ethnic diversity than did the Canadian immigration and cultural policies that preceded it. Restricted immigration and aboriginal assimilation negatively affect the larger picture of Canadian culture in comparison to public policy supporting multiculturalism. The idea of Canada being a â€Å"multicultural† society hasRead MorePierre Trudeau s Policies On The Economy899 Words   |  4 PagesPierre Trudeau’s Policies Pierre Elliot Trudeau was the 15th Prime Minister of Canada. He served as Prime Minister from April 1968 to June 1984. During his time in office, Prime Minister Pierre Trudeau introduced many new policies. Pierre Trudeau’s policies on the economy, the environment and multiculturalism greatly benefitted Canada. Pierre Trudeau’s policies on the economy benefitted Canada. Trudeau introduced many new support programs. They included increased unemployment insurance, benefitsRead MoreMulticulturalism Essay1049 Words   |  5 Pagesâ€Å"Canada was the first country to adopt an official policy of multiculturalism in 1971† (Carl Skutsch, 2013). Canada is known worldwide as a multicultural country. On 8 October 1971, Prime Minister Pierre Trudeau announced multiculturalism as an official government policy in order to preserve the cultural freedom of all individuals and provide recognition of the cultural contributions of diverse ethnic groups to Canadian society. The government then began to support multiculturalism in a variety ofRead MoreMulticulturalism in Canada1819 Words   |  7 PagesMulticulturalism in Canada An Overview The term multiculturalism has been used by the Canadians in two different perspectives. The first use of this word is descriptive; meanwhile the other one is normative. The former sense implies the description of various religious and cultural groups that the Canadian population consists of. The nation of Canada is based on people from various races, religions and cultural backgrounds and there is a general acceptance of cultural pluralism in the countryRead MoreMulticulturalism Is An Essential Symbol Of The Canadian Heritage And Identity Essay1106 Words   |  5 PagesPromoting Multiculturalism: As it is considered that Canada’s officials policy of multiculturalism inspires a diversity of religions as part of the diversity of cultures. The multiculturalism Act 1988 proclaims that â€Å"Multiculturalism is an essential symbol of the Canadian heritage and identity.† The government and the public school system always give effort to promote the sense of multiculturalism. The ideals of the multiculturalism are helping the minorities to breathe their faiths and beliefsRead MorePierre Elliot Trudeau974 Words   |  4 Pagesbrought change that would change Canada forever in a positive manner. Although it can be argued that Trudeau’s behavior was outlandish and informal at times, it could be considered charismatic, however, his behavior to politics was superior. He was inspired to change Canada and make it a better place to live. He did so by implying the Charter of Rights and Freedoms, multiculturalism, and using laws to make Canada a better place. Pierre Ellio t Trudeau’s actions changed Canada for the better. On AprilRead MoreEssay about The Aspects of Multiculturalism in Canada838 Words   |  4 Pagesbuilt on immigration, Canada has long had a reputation of being culturally and ethnically diverse. While multiculturalism is meant to be built on equality and appreciation of different cultures, its concept has gained both support and opposition. On one hand, it allows for more assortment and the voices of minorities have a higher chance to be heard. On the other hand, loss of unity and conflicts may occur due to contrasting worldviews of the citizens. All in all, multiculturalism is a controversialRead More Canadas Identity Essay1276 Words   |  6 PagesCanada’s identity comes in many shapes and forms. Multiculturalism has been adopted and is at the forefront of Canadian identity. Following the Second World War, Canada’s multiculturalism policies became more acceptable and even successful in, not only accepting, but inviting multiple ethnic cultures in. In contrast to oth er countries, multiculturalism adaptation works for the Canadian culture. Canadian policies on multiculturalism have shifted over the past few decades; policies are now implemented

Total Quality Management - Frito Lay - 2728 Words

I. Company Background The success of Frito Lay is a tribute to two entrepreneur’s dreams. In 1932, C.E. Doolin purchased a bag of corn chips in a cafà © in San Antonio, Texas. He learned that the chips manufacturer was selling his business so he purchased the recipe and began selling Fritos Corn Chip. Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. He then purchased the manufacturer, and the H.W. Lay Company was formed. It soon became one of the largest snack food companies in the Southeast, and LAYS brand Potato Chips is still Americas favorite potato chip. In 1961, the Frito Company and the H.W. Lay company merged to become Frito-Lay, Inc. Today, Frito-Lay brands†¦show more content†¦They continue to receive patronage because of their quality and delicious potato chips. As the trend now is to have healthy dietary habits, Lay’s boast of its all natural ingredients to further penetrate the market. Features Lay’s potato chips brands itself as an all natural product emphasizing on three simple ingredients – potato, oil and salt. Since 2003, the company removed transfat from most of its products including Lays and declaring the potato chip as having 0g Transfat in their packaging. It is also MSG, soy, gluten and milk ingredient free to also cater to consumers who have health concerns on the said substances. Moreover, Lay’s potato chips is a good source of potassium and are only made from Grade A potatoes. Furthermore, Kosher OU is featured in the snack which means it is acceptable to be eaten by those who practice and follow the Jewish dietary laws. Conformance Lay’s plant is capital intensive with only a minimal work force needed to operate several machines used to produce its products. The potatoes are precisely cut into thin chips by machines to ensure crispiness when eaten by consumers. Several machines are used throughout the process of making the chips to guarantee their uniformity. Bad chips that have burnt spots are removed by a machine so that only perfect chips are packed and received by the consumers. Reliability The printed date on the Lay’s potato chips packaging is anShow MoreRelatedFrito Lay Quality Controlled Potato Chips919 Words   |  4 PagesFrito-Lay Quality Controlled Potato Chips Frito-Lay places direct emphasis on the quality control of their products. The multi-billion dollar snack food giant produces billions of pounds of their products and has quality controls instituted in every facet from inception to final delivery of their products. Frito-Lay strictly follows the American Institute of Baking (AIB) standards and conducts unannounced visits of their plants. They also have established processes, metrics, and specialized staffsRead More460 Syllabus KWONG Winter 11 121220855 Words   |  4 PagesSTUDIES IN OPERATIONS MANAGEMENT Winter 2011, SHC C368 Instructor: Kern Kwong, Ph.D. Office: Simpson Tower 805 College of Business and Economics California State University, Los Angeles Office Hours: Tuesday: 2:00-6:00 p.m. Email: kkwong2@calstatela.edu Website: http://instructional1.calstatela.edu/kkwong2/Mgmt460 Office Telephone: 323-343-2899 [Use email if you need a reply quickly.] Course Description Management 460 is a case studies course in the management of manufacturing andRead MoreFrito Lay Organisational Structure Operations Management2725 Words   |  11 Pagesï » ¿ A-1 Role of Operations Management a) Operations management refers to all levels of an organisation and how best to efficiently convene, fund, maintain and maximise its services and/or operations, both internal and external. The core goal/objective of operations management it to maximise outputs while reducing and minimising the inputs required to achieve the desired results. Whereas Production management refers to how to best manage, organise and control either a product or service that anRead MoreCase Analysis Frito-Lay4387 Words   |  18 PagesSustain Your Chips —Sustainable Strategies Consultation for Frito-Lay Inc. 2011 Gillian Hrycko, Goya and Jake Eco-Innovations Consulting Firm 2011/7/18 Executive Summary Frito-Lay is a brand known by almost every consumer in North America. With products being exported to 79 countries around the globe and accounting for almost 62% of the salty snack industry in North America, it is certainly a powerful brand. YetRead MoreConsumer Behaviour Towards Lays Products5112 Words   |  21 Pages CHAPTER - 1 INTRODUCTION Frito-Lay has had a long commitment to Supplier Diversity. Since the 1960s Frito-Lay pioneers such as Harvey Russell, Don Kendall and Jim O’Neal believed early on that diversity and inclusion provide a competitive advantage that drives business results. They understood that developing partnerships with minority-owned and women-owned suppliers would help build the world-class supplier base the company needed. In 1983, Frito-Lay formally launched its Supplier DiversityRead MoreStrategic Marketing Plan of Frito-Lay3370 Words   |  14 PagesChief Marketing Officer Frito-Lay North America 7701 Legacy Dr, Plano, TX Dear Ms. Anindita Mukherjee, We are pleased to submit you the report you requested on September 21, 2012. The report is entitled â€Å"Strategic Marketing Plan for Frito-Lay†. This report provides information of current and potential target market for Frito-Lay. This document consists and concentrates on the existing marketing strategies and recommends strategies to improve the current status of Frito-Lay. After carefully analyzingRead MoreSwot Analysis Of Pepsico1602 Words   |  7 PagesFocusing more on operations management which is a key core to operating a successful company like PepsiCo. Significantly the mission statement of this company states â€Å"As one of the largest food and beverage companies in the world, our mission is to provide consumers around the world with delicious, affordable, convenient and complementary foods and beverages from wholesome breakfasts to healthy and fun daytime snacks and beverages to evening treats. We are committed to investing in our people, ourRead MorePepsico6116 Words   |  25 PagesStrategy in 2014 John E. Gamble Texas AM University–Corpus Christi P epsiCo was the world’s largest snack and beverage company, with 2013 net revenues of approximately $66.4 billion. The company’s portfolio of businesses in 2014 included Frito-Lay salty snacks, Quaker Chewy granola bars, Pepsi soft-drink products, Tropicana orange juice, Lipton Brisk tea, Gatorade, Propel, SoBe, Quaker Oatmeal, Cap’n Crunch, Aquafina, Rice-A-Roni, Aunt Jemima pancake mix, and many other regularly consumedRead MoreSun Chips3658 Words   |  15 PagesI CCFY MADE ON BEHALF OF Frito-Lay, Inc. - Sun ChipsTM Multigrain Snacks I 6 Au3hsf -, - k07 NUS Gusinass School In mid-1990, Dr. Dwight R. Riskey, Vice President of Marketing Research and New Business at Fritu-Lay,Inc., assembled the product management team responsible for Sun Chipsm Multigrain Snacks. The purpose of the all-day meeting was to prepare a presentation to senior Frito-Lay executives on future action pertaining to the brand. Sun Chipsm Multigrain Snacks isRead MorePepsico Case Study Essay3032 Words   |  13 Pagesthe intersection of business and public interests. The company was organized into four business divisions which all followed the corporation’s general strategic approach. Frito-Lay North America manufactured, marketed, and distributed such snack foods as Lay potato chips, Doritos tortilla chips, Cheetos cheese snacks, Fritos corn chips, Quaker Chewy granola bars, Grandma’s cookies, and Smartfood popcorn. The PepsiCo Beverages North America beverage manufactured, marketed, and sold beverage concentrates

Swagata The Marketplace

Question: Explain the marketplace "Swagata". Answer: Swagata is an online marketplace for clothing for women, men and kids. It can be one of the leading e-commerce platforms of Australia for products in fashion. Headquarter in Sydney, Australia; other than me the company other two most experienced founder Emily Smith and Sophie Williams. The company focuses on retailing of products in apparel. We planned to extend its growth with the retailing of popular fashion and lifestyle brands of the country. It offers 500 fashion brands with Adidas, Nike, Lee, Puma, and Arrow, US Polo etc in the online market. Swagata has more than 1,000 employees and has estimated revenue of $200,000. We acquired exclusive fashion in online through the inclusion of designer apparels. We also includes a virtual fitting room for the customers and Native5 a cloud hosed application of mobile platform which enables to build and to deploy mobile, tablets and desktop applications (Yu et al. 2016)..The corporation has some segments: Australia, worldwide and Swagata Web Services. Though, main focus is on local market. Swagatas, Australia segment focus on retail sales and the subscriptions, the Australia segment deals with www.swagata.com, www.swagata.au and www.swagata.com.mx. Our companys section on international trade sales focus on customer products which includes sellers as well as subscriptions through the international websites such as www.swagata.com.br, www.swagata.cn, www.swagata.fr, www.swagata.nl and www.swagata.es. Though, we have planned to enter in the international market but with small quantity. The company makes the clients to contact the website openly and through mobile websites and its application. The company includes Swagata Prime which offers a yearly relationship program to a wide range of products. Swagata offers wide range programs so that sellers are enabling to put up for sale their goods and complete the orders all the way through Websites as well as sellers websites (Huseynov and Y ld 2014). Mission Our mission is to provide customers with style and elegant design that would energize for any activity in outdoor. Swagata has comfortable and durable clothing which is suitable to wear on snowboarding, drifting down in a river or running in beach (Fusion-io Accelerates China's Online Shopping Leader JD.com 2013).Our mission is to provide a global marketplace in online where anyone can trade in fashion that enables the economic opportunity of the world (Couzin et al. 2014). 3. Products and Service offeringSwagata produce wide range of products of women, men and kids through online. We offer cloth of almost every type. Our main focus is on seasonal clothing of customers which includes the following (Kamal Hayder Kazmi 2015). Fleece outwear Rain gear, coated nylon and waterproof breathable Synthetic Cloth for activities of outdoor Hats Shorts Pants Shirts4. Market analysis summaryThe clothing industry is growing rapidly in all over the world. The increase number of online shopping site s has also increased because of the growing number of use in internet. But, there are no companies in Australia who are exclusively selling their designers and branded products through online. The reasons which support the statement are huge but the most important is that it provides new and branded products. We emerge as new platform for the online products in the market. Swagata ensures to provide customers with the use of their technology expertise. It is considered in the online marketplace as the lowest cost in customer centric (Mosteller et al. 2014). 4.1. Industry analysisThe online retail growth of the country is growing in an unprecedented rate. The rise of internet business and availability of broadband enables the growth of tablets and Smartphone. It enables people to buy product from online. The major reason for the online buying is because of the ways like cash-on-delivery facility and the offers and discounts available through online. The growth of online products for women and kids enables the power of shopping more to customers. The given study analyzed that the major reason for online shopping is for the preferences of purchase and spend the patters under brands of different price (Nag et al. 2014). Competition Our aggressive edge is to center the main on development than on the products. The website of Swagata is endpoint of our complete selling program to impel customers attention in company. Though the quality and attractiveness of our products and service are different and innovative from other online fashion stores and Swagata knows website building is the most important job (Mabry 2012). Emily Smiths experience of 14 years with Amazon is the key essential for the success of Swagatas website. Amazons website is the most attractive and accessible website in the fashion industry. Her experience can be considered as invaluable in predicting the customers satisfaction in clothing industry (competitive advantage 2016). Our plan is to introduce a new measurement in clothing industry which will reduce the confusion of the customers and the fittings. It will, in return would increase customer satisfaction and will reduce the returns (Brem et al. 2016). Swagatas agreement with Woolworth would g ive him the strong competitive advantage over others. The design team would work with the manufacturing of in-house clothing products of Woolworth. Woolworth would produce them sufficient product which would help to meet the demand which was planned. It would enable to keep low for the production cost and enable Swagata to grow further (Kumar and Pansari 2015). Primary Target Market Swagata focus two distinct groups of people of online purchaser People with age group of 17-29: Youth are the one who derives the market and it is an important group who can be attracted through the website. The age group mentioned has less amount of money than other age groups. This group prefers to have clothes with variety of design and in affordable price. The main concern of our group is to get well defined design for them. The company provides products according to their needs. Swagata enabled a logo which is attractive so that it can attract the customers widely. We provide clothing of variety brands with seasonal offers and discounts so that the customer of this group gets attracted. The group is one which is the most influential group. It helps to influence other groups of same age. They prefer variety of design than quality. Swagata cater the needs of them through emerging with products according to their choice (Al-Debei et al. 2015). People with the age group of 30-50: Th e people of this group are the core group for the success of Swagata. Though, the group is harder to pull into the attractiveness of the website. The key findings of this group are quality along with attractiveness and website. The main concern of this group is to get quality product. This group has a good purchasing power. The group wants to assure that they get products which deliver the way the customers wants to. They give preference over quality and comfort more than any other thing. The group also wants to have product which is hassle-free and as well as speedy (Yeoh et al. 2014). Marketing Swagata makes a simple marketing strategy for its products. We advertize our shopping sites in various Australian Fashion and beauty magazines like iSUBSCRiBE, Cream magazine, Follow magazine, Oyster, Vogue and Russh (Pike and Page 2014). In the initial stage we planned to offer a discount of 10% on all branded products under $ 100 and along with that 15% discount for products over $100. The company also planned to make the same strategy at the time when seasonal clothing will be introduced (Longfield, et al. 2016). Product Swagata offers a wide rage range of products from age group of new born till 70. It enables to product looking on two segments i.e. on quality and designs. We tie up with various brands like Nike, Adidas, US Polo, Lee, Levis etc. Along with that it got tie up with some popular retailers like Woolworth and Myers. Products of such retailers can be found on Swagata. Swagata also contributes its major attention in designer forum. Consumers can get variety of fashion designers products like style stars, Tsubi, Sass and Bride (Tontin 2016). Pricing Swagata has the most convenient strategy for all age groups. Swagata made the pricing strategy keeping in mind of various target market of there. We have customers who want quality and other wants design and there is another type who wants both. The pricing strategy has made according to the, People who consider both designs and quality pricing strategy has made as their products are much costlier than other two groups. Swagata made a strategy on price so that it cater the needs all groups. We have high priced products of international brands and along with that with the top designers. Secondly, they produce products of local brands and of Local designers where the products are much lesser in price. It helps to boost the pricing strategy Swagata also produces discounts and offers according to season. Distribution Swagata made the distribution channel according to the 4Ps i.e. product, price, place and promotion. The major function of our company includes four functions. Order processing, warehousing, inventory management and transportation. These are the four channels through which the functioning of Swagata occurs. Swagatas product comes from the wholesaler and the retailers to the company then it goes to the customers. Large quantity of small products and packages are involved in their merchandising. Variety of delivery options is available. The other distribution channel is the product coming from supplier to Swagata and then finally reaching to customers. We also enables drop-shipping channel which enables the product to come from distributer or manufacturer to Swagata and then to customers (Kumar and Pansari 2015). 6.4 PromotionSwagata appears to adopt many promotional activities. The promotional activities help the company to boost it sales. Our company is new in the market so it needs to adopt promotional activities to customers get knowledge about the product. Many promotional activities are involved into the Swagata. Swagata enables to adopt promotion through online as well as through office. The main target customers belong to two groups as been discussed. In one group the customers are mostly teenagers or students. They are mostly familiar with the social networking sites. So, we give most of its attention for selling of the product through giving promotions in Facebook, Twitter. Swagata also organizes many fashion shows in colleges so that students could get more knowledge about its product. Moreover it also enables to provide gift voucher of the winner of fashion show. The second group as mentioned is mostly of middle age groups. Keeping those customers in mind Swagata enables to promote their online site in various fashion and sports magazines. We also gives a wide amount of promotion through TV channels. They target the serials with high TRP and along wit h that various sports channels. Recently, we planned to include awards and appreciations along with sponsorship into various conferences targeting different offices of Australia (Ahmed and Akhlaq 2015). Financial plan Reference Ahmed, E. Akhlaq, A. 2015, "Digital commerce in emerging economies: Factors associated with online shopping intentions in Pakistan", International Journal of Emerging Markets, vol. 10, no. 4, pp. 634.Al-Debei, M.M., Akroush, M.N. Ashouri, M.I. 2015, "Consumer attitudes towards online shopping", Internet Research, vol. 25, no. 5, pp. 707-733.Brem, A., Maier, M. Wimschneider, C. 2016, "Competitive advantage through innovation: the case of Nespresso",European Journal of Innovation Management, vol. 19, no. 1, pp. 133-148.Chang, D. Wang, T. 2012, "Consumer preferences for service recovery options after delivery delay when shopping online", Social Behavior and Personality: an international journal, vol. 40, no. 6, pp. 1033.competitive advantage 2016, , 6th edn, Oxford University Press.Couzin, G., Grappone, J. Books24x7, I. 2014;2013;, Five Stars: Putting Online Reviews to Work for Your Business,Sybex Inc, US.electronic shopping 2016, , 6th edn, Oxford University Press.Falk, P. Campbe ll, C.B.;2012;, The Shopping Experience, SAGE Publications Ltd, LondonFusion-io Accelerates China's Online Shopping Leader JD.com: B2C E-Commerce Website Adopts Fusion ioMemory to Eliminate Slow Server Performance and Speed Up Mission-Critical Microsoft SQL Server Database 2013, , PR Newswire Association LLC, New York.Google.co.in. (2016). myer - Google Search. 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Shakespeare Coursework Essay Example

Shakespeare Coursework Essay Compare and contrast the roles of the Nurse and Friar Lawrence in William Shakespeares Romeo and Juliet in the following ways:* Consider their contribution to the plot* Select short sections from the play involving these two characters for close study, showing appreciation of dramatic structure and stagecraft* Analyse what they tell us about Elizabethan societyThis essay will focus on the Nurse and Friar Lawrence, and how their actions and opinions affected Romeo and Juliet.From the outset of the play the prologue dooms them both by stating their death-marked love. This makes the part of the Friar and the Nurse in their deaths unclear, as we do not know whether the star-crossed lovers would have died without them intervening on their behalf since it was written in the stars. As well as this, it also describes that the consequences of their actions bury their parents strife giving a twist to the plot which, if the observer was removed from the emotional aspects of the play, could find balanced out the tragedy with a greater good.Romeo and Juliet are the children of two wealthy families in Verona, the Montagues and the Capulets. Friar Lawrence and the Nurse are both lower down the social scale than Romeo and Juliet but act as confidants and close friends to them both, the Friar being a spiritual adviser as well. Romeo and Juliet depend on them both and treat them as extended family. In this way they value their advice and have very strong bonds between them. Although the guidance given by both the Nurse and Friar is valued equally, the actual opinion of each character may differ greatly.The Nurse is an out-going character who has wet-nursed and cared for Juliet since she was a baby and, due to the detached supervision of her own mother, Juliet is more likely to turn to the Nurse for advice and guidance.The Nurse is very affectionate towards Juliet, and dotes on her as her own child. In this way, she wants the best for Juliet and gives her the best possible advice according to her beliefs. Unfortunately, since she lacks the greater wisdom of other characters, her guidance is sometimes flawed and she is easily swayed by other characters conflicting opinions.The class boundary between Juliet and the Nurse is easily apparent whenever she talks, probably due to her lack of education. Her language is colloquial and repetitive and often full of irrelevancies. The coarseness and vulgarity with which she talks to Juliet is also apparent, and she does not refrain from talking about sex in her company.I am the drudge, and toil in your delight.But you shall bear the burden soon at night Act 2 Scene 5Her extroverted nature does not lend itself to caution, and the only moment of prudence on the part of the Nurse is when she warns Romeo that he must take the relationship seriously or not at all.If ye should lead her in a fools paradise, as they say, it were a very gross kind of behaviour- Act 2 Scene 4For all the care and attention Juliet is given, the N urse relishes in teasing Juliet, for example the Nurse goes out to meet Romeo and ask him whether he would marry Juliet, she delays telling her the news for as long as possible. When she finally tells Juliet what he said, she seems more concerned about his appearance than his personality.Though his face be better than any mans, yethis leg excels all mens; and for a hand, and afoot, and a body, though they be not to be talkedon, yet they are past compare. Act 2 Scene 5It is this flaw, taking objects, situations and people at face value that leads her to hurt Juliet later in the play when she is confronted with the dilemma of obeying her father and marring Paris but betraying Romeo. She refuses her fathers offer and he then directs violent abuse at her. Juliet looks towards the Nurse for comfort saying What sayest thou, hast thou no word of joy?, but is astonished and distressed by her seemingly unfeeling attitude towards her. She does not seem to take into account Juliets loyalty an d intensity of feeling for Romeo, and instead contradicts her previous praise towards him.I think it is best you married with the County.O hes a lovely gentleman.Romeos a dishclout to him Act 3 Scene 5In these lines, dishclout is used as a derogatory metaphor. It is also used earlier in the play when she speaks to Romeo. She informs him that Juliet looks as pale as any clout in the versal world when she suggests that Paris is the properer.This is the last point in the play at which the Nurse has a part, and the next time she is seen, it is following discovery of Juliets dead body the morning after taking the Friars potion. This acts in a strange way as a reprisal for her betrayal of Juliet the night before.Although it may be taken in this fashion, the view could be taken that the Nurse was only looking after Juliets best interests and made a few vain attempts at helping protect Juliet from her parents anger.Nurse: You are to blame my lord to rate her so.Capulet: And why, my lady wi sdom? Hold your tongue.Good prudence, smatter with your gossips, go. Act 3 Scene 5The Nurse tries to defend Juliet, but is shouted down by Capulet who complains of Juliets ingratitude. Thus, the reason for her complete reversal of opinion may have been that she saw no way around what Capulet had decreed. The Nurse, in a spate of insight may have considered between Juliets life after running away with Romeo with no money, status, or shelter and her life if she married Paris a rich, highly influential, and well kept lifestyle. The latter would have been theoretically better but without Romeo, it is fatally flawed.The Friars approach to life is altogether different than the Nurses. He is at first portrayed as a wise and contemplative character who is helpful and well-meaning. He philosophises upon many things and often uses plants and nature as a focal point for his ideas. One of his core beliefs is that everything has a potential for good and bad, and that this holds with people a s well. He gives an example of a plant in his garden, whose flower has a pleasant smell and makes you feel good, but eating it would kill you.Within the infant rind of this weak flowerPoison hath residence, and medicine power;For this being smelt with that part cheers each part;Being tasted, stays all senses with the heart. Act 2 Scene 3In the same scene, Romeo confesses to the Friar that he has broken up with Rosaline, to which the Friar replies Thats my good son. This implies that the Friar thought that Romeo was too young and when Romeo explains he has found someone else, he is very suspicious of its nature and suspects it is because beauty only. This could be explained as wise or simply pessimistic, depending on the point of view.Young mens love then liesNot truly in their hearts, but in their eyes. Act 2 Scene 3The Friar has a special friendship with Romeo, but unlike the Nurse, has no contact with his parents removing him from many of the obligations the Nurse undertakes. H e is partly a father figure for Romeo and seems content to listen patiently to him. Romeo has no hesitations about confiding in him and happily tells the Friar about Juliet and his passion for her.At that time, early marriage was the done thing and so Friar Lawrence has no qualms about marrying them after considering the implications of a marriage between the two lovers a peace between the two houses.For this alliance may so happy prove,To turn your households rancour to pure love Act 2 Scene 3One of the Friars quotes Wisely and slow, they stumble that run fast. Has a large implication on the rest of his actions. He fails to follow his own advice, and later in the play makes rash decisions leading his to need to rush about to fix them, and in doing so, fail thus leading to Romeo and Juliets death.The proceeding actions of the Friar and the Nurse do nothing to slow down the marriage of Romeo and Juliet, who are married by the Friar, quickly and secretly.When Romeo is banished, th e Friar can only philosophise about his predicament. This is entirely ineffectual and causes Romeo to become maddened to the point where he threatens to stab himself. This is a point in the play where the Friar has the least control over the situation and the Nurse takes the initiative by restraining Romeo and snatching away the dagger. Even after this, the Friar still seems unable to comprehend the grief Romeo feels and tells him to act sensibly.Hold thy desperate hand.Art thou a man? Thy form cries out thou art.Thy tears are womanish, thy wild acts denoteThe unreasonable fury of a beast.Unseemly woman in a seeming man.This is entirely inappropriate as Romeos actions can be justified by the situation he is in. The Friar continues to look at the wider picture and tells Romeo that by killing himself, he would kill Juliet too, and by such an action he would sin against his own personality and the love he shares with Juliet. He explains to Romeo that he has had great fortune in being a ble to stay alive, but deep down knows the reality of the situation and cannot expect Romeo to change his point of view.A point in the play where events could have been drastically changed is at this particular time. Both the Nurse and Friar Lawrence neglect to inform either the Capulets or the Montagues, whose acknowledgement of the situation may have stopped the deaths of Romeo and Juliet, but may not have brought the houses together as fully.Instead, the Friar starts on a desperate scheme in order to stop Juliet from killing herself and makes a rash decision to give her a drug that will make it look as though she is dead.Due to the complexity of the Friars plan, there is no backup scheme that can be used in the event of a failure. In order for it to work, each link in the plan must work flawlessly which it does until only a seemingly small detail the delivery of a letter to Romeo explaining what has been done it unaccomplished due to a plague to the city. This throws all of th e subsequent events into disarray and the Friar panics. His an example of his contradictory beliefs are shown when he is hurrying towards the vault where Juliet is lying, in order to warn Romeo that she is not actually dead.Saint Francis be my speed. How oft tonightHave my old feet stumbled at graves.In his haste to get to the vault, he trips and stumbles reminding us of what he said at the start of the play They stumble that run fast. His calm attitude towards the situation has not prevailed and he has wasted time. As well as this, the Friar ends by blaming the stars for the tradegy that occurred.When the Friar attempts to convince Juliet to leave the vault as he has heard a voice, he blames the problem not on his (or anyone elses) actions, but on a higher power.A greater power than we can contradictHas thwarted our intents.When confronted with the Prince and other characters at the end, he admits involvement even though he feared being punished. The Friar explains the sequence o f events that led to the tragedy and, in telling the truth, discloses the Nurses involvement.He is believed because of his status as a holy man and offers his life as a penance for his fault.This is interesting and shows part of the Friars character not seen before. He may have offered his life honestly, and accepted that he would have to pay with his life. On the other hand, he uses the words let my old life be sacrificed some hour before his time which make the death sentence seem cruel as he is old and killing him would not be much of a forfeit for him.Although the Nurse and Friar are not the main characters in the play, they influence the story greatly and act as vehicles for the plot. While other character respond and deal with the events that happen, the Nurse and the Friar make situations and are the doers, preferring to alter the circumstances they are in to their own (if slightly misjudged) ends, rather than adapt round them.A pivotal moment in the play is when the Friar de cides to give Juliet the potion that will make look as if she is dead. We know that his beliefs are that plants, like people, have both good and bad properties. In this way, we can look at the potion in two ways it was used for good and helped Juliet, or it was abused, and led to her death. Juliet had begged the Friar to help her and was determined to kill herself rather than be married to Paris. Because she was prepared to face death, Friar Lawrence gives her the potion as a means of getting out of it alive. The fact that due to other circumstances she died after taking the potion is not significant when she would have killed herself anyway the potion just allowed her to put it off.Both the Nurse and Friar are actively responsible for bringing the lovers together and helping their relationship progress. It is the nurse who identifies Romeo at the banquet and it is she who acts as the messenger between the two, helping with the arrangement of their marriage. She is also responsibl e for assembling a rope ladder that allows Romeo to sleep with Juliet the night after their marriage.The Friar also facilitates the relationship by secretly marrying them and then arranging Romeos night with Juliet. After Romeo is banished, he offers a last chance plan that gives Juliet hope that she will be alright.Both let the lover down in their own ways the Nurse by being less educated, becomes less useful to Juliet as the problems increase and cannot see how the problems can be solved after Juliets arranged marriage. The Friar, while meaning well, forgets his own guidance, and in a hurry to complete his plan stumbles.The Nurse and Friar are both very close to Romeo and Juliet, and reveal their secret thoughts and feelings.Due to the nature of a play, actors must not just say the lines as if reading them aloud, but insert exaggeration, pauses, and gestures so that the audience can feel that what they are seeing is as real as possible.In Act 2 Scene 3 The Friar is visible in hi s small garden outside his cell. The lighting will simulate dawn and will illuminate the various herbs and flowers growing nearby. The opening line, The grey-eyed morn smiles on the frowning night is said as the stage has no narrator, and so a time of day must be set by speech and lighting. The Friar should be wearing robes and other priestly garments, modestly decorated so as to convey a humble character. As he unhurriedly collects herbs into a wicker basket, he should be saying his lines with an air of reflection and calmness, occasionally looking closely at a specimen before placing it in his basket. When Romeo arrives he should run quickly in and look around for the Friar, before seeing him and walking over excitedly. He should wear ordinary period costume and look slightly unkempt.The Friar should notice Romeos presence and look unfazed but enquire with moderate interest why he has woken so early. With a small smile, he should suggest that Romeo hath not been in bed tonight.Whe n explains where he has been, he should do so enthusiastically and with a far-away look in his eyes, so that the audience sees he is remembering something. As he explains that he has fallen in love with Juliet he should gesture and jump round the Friar as if making sure he has heard him.While Romeo is telling him this, the Friar should stop picking after hearing that he loves a Capulet and when finished stand slowly and say with a chiding tone that Romeo used to be in love with Rosaline.While walking slowly towards another part of the garden, Romeo should be jumping about excitedly beside him, questioning his reason for not being happy for him. Then, as he nears the stage sides he should stop and look considerately at Romeo while talking half to himself and then , as he begins walking again say But come young waverer, come with me... When he says For this alliance he should pause thoughtfully before finishing his sentence and as Romeo realises that the Friar will help him he should be very exited. Then, the Friar should turn towards him and say meaningfully Wisely and slow, they stumble that run fast. Before the lights dim and the act ends.In Act 5 scene 3 Lines 147-159 The Friar is with Juliet when she wakes up in the vault. The lighting should be a small spotlight illuminating a marble platform with Juliets body on top. Romeo should be lying by the side dead, and Paris should be just visible on another nearby plinth. The Friar should hold a small lantern that illuminates Juliets face, and other gothic fixtures may be present such as dark stone pillars and cobwebs showing that they are inside a dry, dusty, vault and that it has lay unkempt for decades. Juliet should be wearing her burial clothes and have a shroud over her body.When she rises, she should do so very slowly and deliberately, as if waking from a long sleep. When she sees the Friar she should appear contented with his presence and slightly lethargic when talking to him. The Friar should appear slightly distraught, but keep an anxious face and body language.When he hears the noise, he should look very keen to leave and glance towards the exit, while avoiding Juliets questions. Juliet should become slowly aware of the Friars mood and begin to look worried when she senses that all is not well.The Friar should tell Juliet of Romeos death with little apparent feeling, while all the time, keep glancing towards the exit. His offhand remark about disposing of her should be greeted by a look of horror on Juliets face, and she should shrink away from him as he continues on.When he sees that she will not come, he should mutters about not being able to stay any longer and quickly hurries off, looking back and seeming tormented by the two priorities of saving Juliet, and saving himself.The Friar serves as a religious symbol throughout the play, and represents the Roman Catholic Church.This sense of heightened religion gives the relationship a stronger power and is a reminder that othe r powers such as God control us.The Nurse, on the other hand, acts as light relief and emphasises the baser instincts and sensual nature of the relationship through her humour.The Friar and Nurse provide an insight into the Elizabethan society in which William Shakespeare lived. The relationship between Juliet and her Nurse would have been a common one for many rich families in that period. The arranged marriage of Juliet and Count Paris arranged by her father would have also been common in the families of the Elizabethan period due to the differences between each class of society a rich and high status family would marry their children into a similar family.The cold humour that the Friar talked of when discussing his potion was part of the limited medical knowledge at that time. Humours, as they were called, were four different substances that were made inside the body. When food was eaten, it was converted into four liquids by the liver blood, phlegm, yellow bile and black bil e. They were all associated with different behaviours sanguine; hopeful, courageous and amorous phlegmatic; cool, apathetic and sluggish choleric; angry and easily annoyed and melancholic; depressed and in low mood respectively. Usually the humours were in balance with each other and behaviour was sensible, but if there was an imbalance in the humours, people would become one of the above.I think that the role of the Nurse and Friar in the tragedy is small, but the compound effect of many characters mistakes caused the deaths of the two lovers. For example Romeo and Juliet both took decisions which led to their deaths, but this is only part of the story. They behaved as they did because of the situation they found themselves in and because of the way in which people treated them. There is almost none in the play who does not bear some responsibility for their deaths even the Prince could be accused; if he had been more forceful with his actions against the feuding families, the fight between Mercutio and Tybalt would not have happened. Romeo would not have killed Tybalt and therefore not been punished, bypassing the need for Friar Lawrences complicated plan and avoiding the tragedy.The role of fate in the play is something that could be discussed in great detail. Was it just coincidence that Capulet should send out the invitations to the feast using a messenger who could not read, just at the moment when he will meet Romeo and so ask him to read the list for him. Also, it is strange that at a crowded party, where there are many attractive young girls, Romeo should see Juliet.There is only one point in the entire play where a character is mildly more to blame than any other the Friar leaves Juliet by herself in the tomb, with Romeo and Paris both dead nearby. This is when she takes her own life, if the Friar had stayed longer, or forced her to come with him, she may have lived. Although this is akin to saying if Romeo had not drunk the poison, he would no t have died, so my argument is flawed.I think that the Nurse and Friar are to blame, but just as much as other characters who interacted with Romeo and Juliet. If any one thing is to be blamed it is the stars.